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Data protection notices of Alliance for Reducing Microbial Resistance 

Players Philanthropy Fund doing business as Alliance for Reducing Microbial Resistance of 1122 Kenilworth Drive Ste 502, Towson MD 21204, United States, (hereinafter “we”, “us”) informs you how we, as the person responsible within the meaning of data protection law, process your personal data during your visit process on our website "".


We take the protection of your personal data seriously. Of course, we always treat your personal data in accordance with the specifications of all applicable statutory data protection regulations.

1. What personal data do we collect from you?

Personal data is all information about a specific or identifiable natural person that you provide to us or that is created by us or collected by us. With regard to our website, these are in particular:

1.1 Content Data

If you use services on our website, such as the donation tool, surveys, you order our newsletter or you send us feedback, we actively process the information you provide via free text fields, click boxes, etc provided data.

If you use our donation tool, this affects your information on the donation amount and interval (once/monthly), your name, your email address, the information "private person" or " Donation as a company", your postal address/that of the company, the optional information "I need a donation receipt", your choice of payment method (direct debit/credit card/PayPal) and the corresponding payment details (e.g. IBAN for direct debit, cardholder, card number and verification number as well as expiry date for credit card payments).

1.2 Usage Data

With regard to your use of our website, we may create a usage profile under a pseudonym, with the help of which we can understand how our website is used.

1.3 Server Log Data

When you use our website, data about this (such as the date and time of your visit, pages viewed and files requested, type and version of the web browser you are using, type and operating system of the end device you are using and your IP address) is temporarily stored on our servers saved in a log file.


2. What for, on what legal basis and for how long do we process your personal data?


2.1 For communication with you, donation processing and other services

If you use services on our website, the donation tool for processing your donation, then we process your data to reply to the communication and to provide the respective services (donation advice, Sending of the newsletter, processing of donations, possibly including transmission of a donation receipt, etc.). We also process your IP address and date/time of the requests to avoid misuse of the contact form.


The legal basis for the processing is our legitimate interest according to Art. 6 (1) lit. f GDPR to provide the requested service or the requirement to fulfil the contract, Art. 6 (1) b GDPR.


You can object to the processing of your data. We can then continue processing if there are compelling reasons for processing. In this case, this may be necessary in particular in order to be able to document past communications with you. If there are no such compelling reasons, we will stop communicating with you and delete data already collected.


This data will be deleted when our communication with you or the connection with you resulting from your request has ended, i.e. when the relevant facts have been finally clarified and there are no further legitimate interests in storage or no further legal obligations to store them.

2.2 For information and product development purposes

We would also like to use the data entered or collected when you use the website to inform you about our offer or to improve our website and services (product development).

2.2.1 Anonymized Usage Data

We use the anonymous or aggregated data obtained with the help of analysis tools to understand the surfing behaviour of all visitors and thus to improve the design of our website and our offer in general.

2.2.2 Newsletters

If you have subscribed to our newsletter on our website, we will use your first name and email address to send you personalised newsletters via email.


We want to understand the reading habits of our users (are newsletters opened, if so, when, and which links are followed?) in order to adapt our content accordingly or to send different content according to the interests of our users. Therefore, after the newsletter has been sent, we process data about your usage behaviour (date/time of opening the newsletter, click behaviour on links). However, we are not interested in observing you as an individual user; the evaluations serve us much more to understand the reading habits of our users as a whole.


The legal basis for processing is your consent in the form of the newsletter subscription (Art. 6 (1) lit. a GDPR) and our legitimate interests (Art. 6 (1) lit. f GDPR).


You can object in whole or in part to the use of your personal data for the purposes of the newsletter and product development and to contacting you by e-mail for this purpose at any time, or revoke any consent you may have given. Please use the corresponding functions provided for you (e.g. the unsubscribe function in the newsletter) or send a corresponding message in writing or by e-mail to the contact details given under Section 8.


This data will be deleted by us after your objection or the revocation of any consent you may have given or otherwise at the latest after the end of use or only stored in an aggregated, anonymous form. Where necessary, we will store the fact of your objection to prevent you from being contacted further.

2.3 For the purpose of providing the Website

The processing of the server log data is necessary for the provision of the websites with the services for technical reasons and then to ensure system security.


The legal basis for processing is our legitimate interest in providing the website with our services (Art. 6 (1) lit. f GDPR). The processing is mandatory for the use of our website, so there is no right of objection.


The server log data may then be evaluated anonymously for statistical purposes and to improve the quality of our website. The server log data is not linked to your personal data or the server log data is not combined with other personal data sources.


3. Disclosure of Data

3.1 Disclosure of Data to Processors

In some cases, we use service providers in compliance with the legal requirements by way of order processing, i.e. on the basis of a special contract, on our behalf, according to our instructions and under our control.


Processors are in particular


  1. technical service providers that we use to provide the website, e.g. service providers for software maintenance, data centre operation and hosting.

  2. technical service providers that we use to provide functionalities, e.g. technically necessary cookies.

  3. Service provider for the practical implementation of sending the newsletter (Mailchimp) and the analysis cookies (Google).

In these cases, we remain responsible for data processing. The transfer and processing of personal data to or by our processors is based on the legal basis that allows us to process the data in each case. A separate legal basis is not required.


4. Cookies and web analysis

4.1 What are cookies?

In order to make our website as user-friendly as possible, we and our partners use so-called "cookies". Cookies are small files placed on a visitor's hard drive. They allow information to be stored over a certain period of time and to identify the visitor's computer. This is partly done using so-called tracking pixels, which are not stored on a visitor's hard drive, but can help to identify the computer in the same way as a cookie. In the following, the term "cookie" includes cookies in the technical sense as well as tracking pixels and similar technical methods.


When you visit our websites for the first time, a banner will appear with information about the cookies we use. The cookie setting you choose will be saved on your browser so we don't have to show you this notice on every page.

4.2 Which cookies do we use on what legal basis and for how long?

We use two categories of cookies on our website: (1) technically necessary cookies, without which the functionality of our website would be restricted and (2) optional analysis cookies:

4.2.1 Technically necessary cookies

These cookies are essential to enable you to move around our websites and use its features. For example, they save your language settings. These cookies do not collect information about you that is to be used for marketing purposes or to remember where you have been on the internet. Disabling this category of cookies would limit the functionality of all or parts of the website.


The legal basis for processing is our legitimate interests (Art. 6 (1) lit. f GDPR).


These cookies are session specific and expire after your visit to the website (session).

4.2.2 Analysis cookies / Google Analytics

Analytics cookies collect information about how visitors use a website overall, for example which pages you visit most often and if you get error messages from websites. These cookies do not collect any data that can be used to identify visitors. All information collected using these cookies is only used to understand and improve the functionality and service of the website.


We use Google Analytics, a web analysis service provided by Google LLC, to analyse our websites. The information generated by the use of Google Analytics about your use of this website is transmitted to a Google server in the USA and stored there. By activating IP anonymization on this website, however, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and can therefore not be traced back to you individually.


Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and internet usage. Pseudonymous user profiles can be created from the processed data.


The legal basis for the processing is our legitimate interests, because we only use pseudonymised or anonymized data (Art. 6 (1) lit. f GDPR).


The data collected on the basis of these cookies is anonymized before analysis. You can deactivate or delete cookies and the information stored in them at any time (see 4.3).


You can refuse the use of these analysis cookies in the settings in the cookie banner.


Tool data protection information of the provider Objection option (opt-out)

Google Analytics

If you would like more information about these cookies from us instead, please email us at: 

4.3 How do I disable cookies?

You can specifically disable the analysis cookies via the cookie banner. Finally, you can also prevent the use of any cookies by making the appropriate settings for cookies in your browser. However, we would like to point out that the functionality of our website will be restricted in this case, even if technically necessary cookies are blocked.


Internet Explorer:

Microsoft Edge:


Google Chrome:



You can also opt out of the use of cookies, which are used to measure reach and for advertising purposes, via the deactivation page of the network advertising initiative ( and also the US website ( choices) or the European website (


5. Links


We use links to other websites and services of third parties, e.g. on social media channels such as Facebook or Twitter. These third parties are exclusively responsible for the data processing of such other service providers on their websites and their data protection notices apply.

6. Security

We and our service providers take technical and organisational security precautions to protect your personal data managed by us against accidental or intentional manipulation, loss, destruction or access by unauthorised persons. Our data processing and our security measures are continuously improved in line with technological developments.


The following security measures are used as an example to protect your personal data from misuse or other unauthorised processing:


Access to personal data is restricted to only a limited number of authorised persons for the specified purposes. My employees and our commissioned service providers are of course bound to confidentiality.

Collected data is only transmitted in encrypted form. When your personal data is transmitted to us, it is encrypted using Secure Socket Layer (SSL).

Sensitive data is also only stored or transmitted in encrypted form.

The IT systems for processing the data are technically sealed off from other systems in order to prevent unauthorised access, e.g. through hacking.

In addition, access to these IT systems is permanently monitored in order to identify and prevent misuse at an early stage.

7. Your rights to information, correction, blocking or deletion

Every natural person whose personal data we process has the following rights in principle (i.e. depending on the respective requirements):


If you have any questions about the processing of your personal data by us, we will be happy to provide you with information about the data stored about you free of charge at any time (Article 15 GDPR).

you have the right to have incorrect data corrected and incomplete data completed (Art. 16 GDPR).

You have the right to block / restrict the processing or deletion of your personal data that is no longer required or stored due to legal obligations (Articles 17, 18 GDPR).

you have the right to have the data transmitted in a structured, common and machine-readable format, provided that you have provided us with the data on the basis of your consent or on the basis of a contract between us and you (Article 20 GDPR).

you have the right to object to the processing of your data for direct advertising at any time (see also Section 2.3, Art. 21 Para. 2 and 3 GDPR)).

you have a right to object based on processing based on a legitimate interest, in which case we can then state our compelling reasons (Article 21 (1) GDPR). We have indicated above (see clause 2) when this right exists.

If you have given your consent to data processing


You can revoke this at any time with effect for the future, i.e. the legality of the data processing up to the time of revocation remains unaffected. After you have withdrawn your consent, you may no longer be able to use our services.

Please address your concerns in writing (keyword: data protection) or by email to the contact details given under Section 8. We reserve the right to check your identity so that your personal data does not become known to unauthorised persons.


You also have the right to lodge a complaint with a supervisory authority for data protection: Berlin Commissioner for Data Protection and Freedom of Information, Friedrichstr. 219, 10969 Berlin.

8. Contact option

For all matters regarding your personal data, please contact:

Players Philanthropy Fund doing business as Alliance for Reducing Microbial Resistance of 1122 Kenilworth Drive Ste 502, Towson MD 21204, United States, 

9. Changes

From time to time it is necessary to adapt the content of this data protection notice. We therefore reserve the right to change these at any time. We will also publish the amended version of the data protection information here. If you visit us again, you should therefore read the data protection information again.



Terms and Conditions

1. Introduction


These Terms and Conditions (“Terms,” “Terms and Conditions”) written on this webpage shall manage your use of this website (the “Website,”), which is operated by Alliance for Reducing Microbial Resistance (“us,” “we,” “our”). These Terms will be applied fully and affect your use of this Website. By using this Website, you agree to accept all terms and conditions written herein. You must not use this Website if you disagree with any of these Terms and Conditions.

2. Intellectual Property Rights


Alliance for Reducing Microbial Resistance and/or its licensors own all the intellectual property rights and materials contained in this Website. You are granted a limited licence only for purposes of viewing the material contained on this Website.

3. Restrictions


Without the express permission of Alliance for Reducing Microbial Resistance , you are specifically restricted from all of the following:

  • publishing any Website material in any other media;

  • selling, sublicensing and/or otherwise commercialising any Website material;

  • publicly performing and/or showing any Website material;

  • using this Website in any way that is or may be damaging to this Website;

  • using this Website in any way that impacts user access to this Website;

  • using this Website contrary to applicable laws and regulations, or in any way may cause harm to the Website, or to any person or business entity;

  • engaging in any data mining, data harvesting, data extracting or any other similar activity in relation to this Website;

  • using this Website to engage in any advertising or marketing.


Certain areas of this Website may be restricted from being accessed by you and Alliance for Reducing Microbial Resistance may further restrict access by you to any areas of this Website, at any time, in absolute discretion.

4. Links to Third-Party Websites


The Website may contain links to third-party websites. You understand that Alliance for Reducing Microbial Resistance has no control over third-party websites, does not endorse, has not reviewed and is not responsible for the content or availability of third-party websites. You acknowledge that use of third-party websites is at your own risk.

5. No Warranties


This Website is provided “as is,” with all faults, and Alliance for Reducing Microbial Resistance expresses no representations or warranties, of any kind related to this Website or the materials contained on this Website. Also, nothing contained on this Website shall be interpreted as advising you.

6. Limitation of Liability


In no event shall Alliance for Reducing Microbial Resistance , nor any of its officers, directors, employees or volunteers, be held liable for anything arising out of or in any way connected with your use of this Website. Alliance for Reducing Microbial Resistance , including its officers, directors, employees and volunteers shall not be held liable for any indirect, consequential or special liability arising out of or in any way related to your use of this Website.

7. Indemnification


You hereby indemnify to the fullest extent Alliance for Reducing Microbial Resistance from and against any and/or all liabilities, costs, demands, causes of action, damages and expenses arising in any way related to your breach of any of the provisions of these Terms.


8. Severability


If any provision of these Terms is found to be invalid under any applicable law, such provisions shall be deleted without affecting the remaining provisions herein.

9. Variation of Terms


Alliance for Reducing Microbial Resistance is permitted to revise these Terms at any time as it sees fit.


10. Assignment


Alliance for Reducing Microbial Resistance is allowed to assign, transfer, and subcontract its rights and/or obligations under these Terms without any notification. You are not allowed to assign, transfer, or subcontract any of your rights and/or obligations under these Terms.


11. Entire Agreement


These Terms constitute the entire agreement between Alliance for Reducing Microbial Resistance and you in relation to your use of this Website, and supersede all prior agreements and understandings.


Co-Founders: David McKinney, Aanika Dalal, Sofya Lebedeva


Address: Players Philanthropy Fund doing business as Alliance for Reducing Microbial Resistance of 1122 Kenilworth Drive Ste 502, Towson MD 21204, United States 


Players Philanthropy Fund doing business as Alliance for Reducing Microbial Resistance (Federal Tax ID: 27-6601178,, is a Maryland charitable trust recognized by the IRS as a tax-exempt public charity under Section 501(c)(3) of the Internal Revenue Code.

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